HSBC has created the first truly global personal banking service for the world's 200 million affluent' and internationally mobile consumers. Rolled out simultaneously across 35 countries and territories, HSBC Premier is the most comprehensive global banking and wealth management service ever devised.
Breaking down international barriers, Premier offers seamless cross-border banking and promises that customers can, for the first time, take their accounts, credit history and banking relationship with them where ever they choose to live and work.
Premier customers have access to 250 international Premier Centres, cited in major cities around the world, and more than 6,000 branches with Premier service points. Each location will have access to all the information needed to serve customers and provide local advisory services.
Michael Geoghegan, Group Chief Executive, HSBC said "We estimate there are around 200 million mass affluent consumers in the world today and that number is growing rapidly, as much as 20 percent a year. These customers are highly mobile, sophisticated and knowledgeable.
HSBC, with operations in 83 markets, is the only bank in the world that could provide them with the seamless international service they need." Premier re-launch indicates the high level of commitment that HSBC has dedicated to this core business area and our customers. We expect to continue to deliver more advanced and tailor-made solutions."-PR
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