The government is planning to establish a strict regulatory system to ensure the quality and standards of consumer goods under WTO regime.
The research scholars have warned that in case Pakistan did not come up with those counter measures, there was every possibility that Pakistani markets would be dumped with substandard goods, resulting into closure of local industries.
India had also introduced mandatory quality control of poultry products to keep check on imports and maintain competitiveness of the local products in line with the international standards.
According to official sources the share of livestock sector in the foreign exchange earnings was 12 percent and it could be enhanced to a reasonable level through active participation by private and public sector for the development of the industry.
While citing the examples as to how the global poultry market was responding to new opportunities and challenges, the sources said that public health and food safety had got new prominence under international trading regimes and the premium in terms of market access could only be benefited if competitiveness in terms of cost and quality was created in poultry products.
With those measures, they added, the poultry would become a global product, which could then be sold with confidence and certainty.
The sources said that relevant research priorities were required in order to make investments in the human resource for capacity building in the face of emerging WTO regime.
Readjustments in terms of efficiency and quality management in change management perspective should be made to achieve the goal and as the competition was ruthless and survival was of the fittest only, as markets and economic were the only denominator for success in trade under the new world order, they added.