Standards and implementation of quality levels plays a vital role in the facilitation of international trade. With the establishment of the WTO and signing non-tariff agreement the international scenario has rapidly changed and opportunity are available to all countries to benefit from greater access to world market.
The World Trade Organisation (WTO) Agreement on Technical Barriers to Trade commits members, including the United States, to use international standards and conformity assessment procedures as integral tools for development of free trade world-wide.
WTO's basic principle is to ensure non-discrimination amongst the trade partners. This principle is a part of all the main agreement including General Agreement on Tariff and Trade (GATS).This principle means that the tariff reduction and trade concessions granted to any country by a member of WTO and unconditionally be extended to all the other member countries of the WTO. In other words, from trade point of view, all the member countries of WTO are most favoured for each other.
Afroze Oil (Private) Limited.
Afroze Oil (Private) Limited was established in 2003 with the collaboration of Pakistan's top of the list textile mills ie Silver Textiles, Afroze Textiles (Private) Limited and Sajid Textiles (Private) Limited.
These three mills are involved in the export of high quality textile goods for past two decades and of and on directors of these three mills keep visiting Europe, America, Far East and Middle East.
It was the vision and observation of the directors of these three mills that insisted them to install an edible oil unit in Pakistan as per the standards they have observed abroad.
Afroze Oil (Private) Limited has established its name in premium class in a very short span of time. Presently it is producing approximately 1800 MT per month of edible oil and vegetable ghee in different variants.
Afroze Oil (Private) Limited has a most sophisticated and modern plant where all the hygiene standards are maintained. Afroze Oils (Private) Limited has a capacity and ability to produce any kind of edible oil as per the specifications demanded by the customers. At present Afroze Oil (Private) Limited is in local market with its well-known brand "NEW UMDA" under this brand name the company is manufacturing cooking oils (Blended Oil, Soybean Oil, Canola and Sun Flower Seed Oil) and Vegetable Ghee. These products are being manufactured in Tin packaging as well as pillow pouch and bottles of different sizes.
Afroze Oil (Private) Limited also has a state of the art laboratory equipped with modern tools for research & development functions and quality control measures functions.
Afroze Oil (Private) Limited is in a process of research and development of Olive and Mustard Oil for cooking purposes. Soon these products will be in the local market for sales.
Afroze Oil (Private) Limited has a team of production, sales and marketing professionals which helped the organisation to earn a reputation in a very short period of time and the company has become a great name in Edible Oil and Vegetable Ghee manufacturing industry in Pakistan.
Afroze Oil (Private) Limited has just the consistency of the quality, which allowed the company to find new horizons of business across the boarders. Business concerns from Middle East, Central Asia and Afghanistan are approaching the company to find business opportunities.
The continuous efforts from our research and development department enable us to introduce a new product UMDA 37'C (Vegetable Ghee) and UMDA Zero Cholesterol (Cooking Oil) with exclusive features for health conscious consumers.
The media can play an important role for the awareness of quality conscious.