No 2 global cellphone maker Motorola Inc, looking to grow its market share in China, said on Friday it struck a deal under which local rival TCL will help sell its handsets.
Motorola recently said it wants to lift its share of the handset market in China, home to more cellphone users than any other country, to 20 percent from its current 15 percent. Rival Nokia of Finland is the global leader and No 1 in China, where it holds about 22 percent of the market.
Under Motorola's deal with TCL Communication Technology Holdings Ltd, the Chinese company will promote Motorola handsets at points of sale where the US firm does not have its own sales staff.
Motorola said in a statement that the two companies do not have any further tie-up plans. No terms of its deal with TCL were disclosed.
For the past year, Motorola has been building its sales network in China, which has 378 million mobile phone users.