Telenor brings Pakistan an exciting new offer for the youth, said Telenor's Chief Marketing Officer Bjorn Taale Sandberg at the launch of djuice service.
Bjorn called djuice "the prepaid connection to fun" for the 15-30 year olds and said that djuice would give Pakistani youth the strongest reason yet to use and own a mobile phone, said a press release on Wednesday.
Addressing a gathering of media people, top executives, and opinion makers, he added "djuice is immensely popular internationally and has a following of over 8 million subscribers world-wide."
Earlier, in her presentation, djuice project manager, Amina Sohail said that "every djuice SIM has a powerful menu that gives subscribers access to the newest tones, video clips, animated pictures, games, anonymous chat, and all sorts of insights into what's happening on the social scene.
"Djuice also offers a unique WAP and Web Portal where you can access and download the newest ring tones, pictures, games, and video clips to your mobile. To top it off, djuice offers special discounts at partner stores, gives access to exclusive events, and will give you the best campaigns and promotions," she said.
"Pakistan today has one of the youngest populations in the world. We know our young customers have different needs, preferences, lifestyle and mobile behaviour, all of which require a unique approach and offering. We have designed djuice to match that a 100 percent," Amina observed.-PR