The President and CEO of Samsung Middle East and Africa Headquarters (Meahq), Chiwon Suh, is visiting Pakistan to establish the company's firm commitment in a growing and emerging market. Samsung Electronics is the global digital technology innovator.
Suh is a Samsung veteran of over 23 years and spearheads all aspects of the company's business in the Middle East region that comprises GCC countries (UAE, Saudi Arabia, Kuwait, Oman, Qatar & Bahrain), Levant, Egypt, Iran, Pakistan, Turkey, Nigeria, Algeria, Tunisia, Kenya and South Africa.
He plays a key role in realising Samsung's global vision of digital convergence to consumer in the MEA region, in addition to introducing the company's most advanced, cutting-edge digital products. Suh's focus in 2006 is to reiterate Samsung's commitment to bridging the digital divide in the region and position the company as the No 1 player for digital convergence products.
" Suh said: "Globally, the Samsung brand enjoys an extremely positive reputation. One of my top priorities is to continue to build on our previous regional successes, while bringing in new digital innovation, efficient business processes and unrivalled marketing strategies that would further help us strengthen our leadership position and make Samsung the No1 consumer electronics brand here."-PR