Jean-Paul Goude is a French photographer, graphic designer, illustrator and film director who was born in 1940. Promptly, Jean-Paul Goude established his innovative and festive style mingling sex, humour and morphing. The maker of fantastic images, he collaborated with numerous magazines and brands such as Perrier, Chanel, Orangina or the Galeries Lafayette, creating iconic advertisements that have completely regenerated the art of publicity by making the imaginary become realistic.