Station Director Azad Kashmir Radio Mirpur Aftab Mahmood said here on Tuesday that necessary steps were being taken to make and improve the radio programmes more better harmonious to the need of the modern age.
He was speaking at the farewell party arranged in honour of Engineering Manager AK Radio Mirpur Muhammad Bashir Qureshi on the eve of his promotion and transfer to Radio Pakistan Rawalpindi-1 as Deputy Controller Engineering at the AK Radio Mirpur complex here Monday.
On the occasion the speakers paid tributes to Bashir Qureshi for his meritorious services for the Radio being a pioneer member of the station since its inception. Head of News Division AK Radio Mirpur Zaffar ul Haq, Assistant News Editor Muhammad Saeed Qureshi, Producer Farukh Waheed Aasi and other officials of the radio were also present on this occasion.
The station director continued that local talent was being encouraged and promoted by AK Radio through accommodating them in all of its programmes in three local languages of Pahari, Gojri and Kashmir as well as in Urdu being aired by this station through its two transmissions in a day.
Mahmood said that radio transmissions perform an important role for the formation of the public opinion besides to promote and strengthen the culture and to raise the wisdom among the masses.
He said that all out opportunities were being provided to local artists attached with news and program divisions for the production of quality news and programmes of entertainment in local, regional and national languages.
He assured that radio would continue performing its duties by producing interesting programmes of information and entertaining including news and current affairs programs for the interest of its listeners by providing opportunities to the local talent to explore their potentials through participating in its programs.
Highlighting the significant role of radio as a source of quick information speakers said Azad Kashmir Radio Mirpur was performing an effective role to strengthen the Kashmir freedom movement and the ideology of Kashmiri's accession to Pakistan through its programs of information and entertainment in Urdu and other local languages.
This role of Mirpur radio is extremely praiseworthy", they added. Speakers said that in this speedy era of competition among electronic media, Mirpur radio has established an individual and separate identity to promote the regional languages of Jammu & Kashmir through its all popular programs of Information and entertainment.
They said that in this modern age, the importance of radio could not be ignored. They said that besides other programmes of entertainment the news and current affairs divisions of the radio are playing the best role. They described the radio as the quickest source of information even at the highest altitude on the earth where not TV or cable could be made available.
The programmes of 100-kilowatt Mirpur radio are not only being listened with keen interest in Azad Kashmir and Pakistan but are also much popular across the Line of Control in the Indian held Jammu and Kashmir.