The International Public Relations Association (Ipra) installed Robert W. Grupp as its President. Grupp brings 30 years of public relations experience to Ipra, with special expertise in international corporate communications. Ipra is an association of nearly 1,100 individual public relations executives in 100 countries.
According to a press release of Ipra Pakistan Chapter, President of Ipra, Grupp's role is to expand the organisation's global network and to advance the public relations profession in both established and emerging markets. Public relations education, ethics, transparency, and demonstrating and measuring the value of public relations to companies and organisations are central themes in Ipra initiatives.
Ipra will host two major events during his term, the Ipra summit in London June 9-10 and the Ipra 2008 Public Relations World Congress in Beijing November 13-15.-PR