Reuters suspends Australian cricket coverage

21 Nov, 2009

International news agency Reuters has suspended coverage of Cricket Australia matches and events for a second season because of a long-running dispute over media rights and freedom of the press. Reuters said on Friday it was unable to provide text, pictures or audio-visual coverage of the 2009/10 international season against West Indies and Pakistan after Cricket Australia refused to change its conditions of accreditation.
The agency said it could not agree to terms which impinge on its ability to fairly and freely report on, and disseminate, news. "We are very disappointed that, yet again, Cricket Australia is not prepared to facilitate full and impartial news coverage of their upcoming season," said Christoph Pleitgen, Global Head of News Agency for Thomson Reuters.
"We remain prepared to enter into discussions and negotiations to secure acceptable accreditation terms for our journalists and we sincerely hope that we will be able to bring news of cricket from Australia to viewers and readers all over the world but, at present, we are unable to accept the limitations that Cricket Australia is imposing."
Reuters, along with fellow news agencies Associated Press and Agence France-Presse, also suspended coverage of Cricket Australia events last season over the same dispute, prompting the Australian government to conduct an inquiry to find a balance between the commercial interests of sporting bodies and the rights of media to get fair access to those events.
The inquiry committee agreed that sporting organisations had a right to protect their copyright and explore business opportunities but not at the expense of media freedom. The committee agreed with media organisations that sporting events were of genuine public interest and urged the sporting bodies to stop using accreditation conditions to control access to events.
"The committee recommends that stakeholders negotiate media access to sporting events based on the principle that all bona fide journalists, including photojournalists and news agencies, should be able to access sporting events regardless of their technological platform," the report said.
Last week, the head of the Australian Competition and Consumer Commission was called to chair a roundtable meeting with media and sporting organisations after they failed to reach agreement on the committee's recommendations. Both sides were warned that if they could not agree on a voluntary code of conduct the government would consider taking matters into their own hands by introducing legislation.
Peter Young, general manager of public affairs for Cricket Australia, said many of the issues had been resolved at the meeting and his organisation remained hopeful a full agreement could be reached. "This is a complex issue but we are hopeful that the current roundtable talks between the media and sporting organisations will result in a solution that is satisfactory to everyone," Young said.
A Reuters advisory issued to clients on Friday said that the news agency "holds firmly to the belief that there can be no better promotion for any sport than the availability of timely, unbiased information to as many newspapers, websites, broadcasters and magazines as possible" and that it would welcome any move by Cricket Australia to review its decision.

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