Indian owners to rename Blackburn stadium

22 Nov, 2010

Premier League club Blackburn Rovers are set to have their home ground Ewood Park renamed by their new Indian owners, a newspaper report said on Sunday. Poultry giant Venky's, which sealed a 54-million-pound ($86.07-million) deal on Friday to become the first Indian company to own a Premier League club, would name the ground after itself or another sponsor, the Indian Express newspaper reported.
"We need to improve the brand Blackburn Rovers. The management thus far has done a good job but has not been proactive enough. We are looking to change that," Venky's chairperson Anuradha Desai was quoted as saying.
"Arsenal named their stadium 'The Emirates' after their main sponsors. Our stadium could be called the Venky's Stadium or could adopt the name of another sponsor. "We are looking to spread the name of Blackburn Rovers wherever we can. India is our major target," she said.

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