In an effort to highlight the tourism potential of Pakistan in the US tourism industry, the Pakistan embassy in Washington DC has initiated first of its kind Webcast Series consisting of virtual tours through Pakistan.

In this regard, the first event was held, in which Special Assistant to the Prime Minister on Overseas Pakistanis & Human Resource Development, Sayed Zulfiqar Abbas Bukhari in his address highlighted the drastic transformative shift viz-a-viz the tourism sector in Pakistan.

He said that the present government has introduced a forward-looking and fully inclusive approach to encourage tourism – from liberalizing the visa regime to investing in infrastructure. Hence there are a plethora of opportunities not just for those who are keen to travel to discover the world but also for those who are on the lookout for investment possibilities that offer promising returns, said Bukhari.

He added that the government has prioritized infrastructure-related development in the tourism sector which includes the construction of 35 fully equipped hotels with modern amenities as well as 5 new ski resorts etc.

Pakistan Ambassador to US Dr Asad Majeed Khan in his remarks emphasized on the unspoilt beauty of Pakistan and urged the Americans to visit and explore Pakistan.