KARACHI: As Corona virus-related restrictions ease out in most cities with a positivity rate lower than 10%, KFC Pakistan joins hands with Reckitt Benckiser Pakistan Limited (RBPL) to make restaurant spaces safe for customers as dine-in reopens.
A MoU was signed between the two, with representation by CMO KFC, Noor Alam and Director Marketing RBPL, Humayun Farooq. The collaboration comes under Dettol’s award-winning purpose-led program called “Hoga Saaf Pakistan” which is a commitment to Pakistan to educate and instill responsibility amongst all Pakistanis to work towards a cleaner, healthier and safer Pakistan.
Under this initiative, Dettol is providing sanitizer units for dine-in customers, which will be placed at all KFC outlets nationwide to encourage good hygiene habits and bring back a sense of normalcy to the dine-in experience.
Copyright Business Recorder, 2022