LAHORE: Fatima Fertilizer, a leading name in the fertilizer industry, has once again garnered international acclaim with its groundbreaking “Salam Kissan” campaign, winning the prestigious Drum Award 2023 in London, in the category, “Social Purpose: Social Media”.

Titled “Life without Kissan (Farmers),” the campaign aimed to highlight the stark reality of a world without the contributions of farmers. This remarkable achievement underscores Fatima Fertilizer’s unwavering commitment to meaningful social impact and innovation in the realm of digital marketing.

Rabel Sadozai, the Director Sales and Marketing at Fatima Fertilizer, expressed her deep appreciation upon receiving the Drum Award, stating, “This prestigious accolade is a testament to the collective dedication of my team, the entire Fatima Fertilizer family and the spirit of our nation. It underscores the pivotal role farmers play in the prosperity of our country.”

Copyright Business Recorder, 2023