LAHORE: Lipton Teas & Infusions (LTI) announces a transformative partnership with Al-Fatah, Pakistan’s largest premium departmental store chain. This collaboration marks a pivotal moment in our commitment to innovation and customer satisfaction, as we work together to enhance our reach and double our business in the Pakistani tea industry.

“By joining forces with Al-Fatah, we aim to create unparalleled value for our consumers and elevate the overall tea industry experience,” said Farheen Salman, LTI President of BSPAN & GM Pakistan. “This strategic alliance will not only broaden our reach but also strengthen our position as leaders in providing premium tea offerings. We are excited about the possibilities this partnership holds for doubling our business and delivering exceptional tea experiences to a wider audience.”

Copyright Business Recorder, 2024