SAP recently announced a new solution powered by SAP HANA platform which will revolutionise the way organisations engage with their customers. SAP 360 Customer Solutions go beyond the limits of traditional customer relationship management (CRM) through in-memory computing, cloud and enterprise mobility.
This engagement enables companies to improve customer loyalty and maximise customers' lifetime value while creating more value for all the stakeholders. SAP HANA's breakthrough technology turns this vision into a reality for enterprises around the globe.
SAP 360 Customer will provide unique capabilities to turn insight into action and engage customers one-to-one. It will further empower organisations to create a superior customer experience while driving operational excellence through fostering collaboration and enabling the mobile workforce to execute transactions faster.
Commenting on the occasion, Hassan Jamal, Country Liaison Manager, SAP Pakistan said: "The needs and wants of today's customers are changing rapidly as they become more aware of their surroundings. SAP 360 Customer will help companies in Pakistan to stay abreast with the changing patterns of customer choices by constantly engaging with them. In this way, companies can proactively offer personalised services to their consumers."-PR