The HBL has partnered with Idara-e-Taleem-O-Aagahi (ITA), a civil society organisation, to participate in Children Literature Festivals (CLF). With this partnership, HBL will launch its Financial Literacy Programme, through which it aims to educate children about basic financial concepts in interesting way.
To mark the launch, a ceremony was held, which was presided over by Nauman K. Dar, President and CEO HBL and Baela Raza Jamil, Director Programmes, ITA. Also present on the occasion were Sima Kamil, Head of Branch Banking, HBL and Raheela Baqai, Marketing Director, Oxford University Press along with other members of both organisations.
The partnership between HBL and ITA will cover three basic objectives: explain the importance of savings to children, educate privileged and under privileged equally and inculcate the habit of early savings among children. Keeping in mind the large number of Pakistan's unbanked population, CLF programmes will cater to both genders of all age groups, from different sections of society.