MasterChef arrives in Pakistan!

09 Apr, 2014

The world's most loved reality show MasterChef arrives in Pakistan to give the Pakistani amateur cooking enthusiasts a once in a lifetime opportunity to make their mark. A vibrant star-studded media briefing event was organised in Karachi as Knorr presents MasterChef Pakistan, powered by Ariel, spiced by Shan and served with 7up, embarks on its deliciously exhilarating journey to find its first Pakistan winner.
The media briefing event was hosted by prominent media personality. The guest of honour at the occasion was Peter Heyward, the High Commissioner of Australia to Pakistan. MasterChef Australia of course is the flagship success story of this global reality series. Earlier this year, Heyward's office was pivotal in bringing the most popular contestant of MasterChef Australia (season four), Amina Elshafei to Pakistan for a well-received fusion cooking tour. "Food brings cultures and people closer together, I am pleased to be here at the media briefing and wish all the contestants Of MasterChef Pakistan, the very best." said Heyward.
The event recapped the preliminary auditions for MasterChef Pakistan in three cities namely; Karachi, Lahore and Islamabad. The response was overwhelming and the production team is very impressed by the Pakistani talent discovered. The highlight of the event was the Big Reveal: unveiling and announcement of the 3 MasterChef Pakistan Judges. They are the very charming and talented: prominent celebrity chefs: Chef Zakir Qureshi, Chef Mehboob Khan and Khurram Awan of Movenpick.-PR

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