Coca-Cola Pakistan will be enhancing its involvement with the Karachi Literature Festival this year, by setting up a Book Bank during KLF-2015 that will collect donations of books by visitors and share complimentary Coke products. Books collected during the festival will be reviewed by The Citizens Foundation (TCF), and all books found suitable for TCF students will be taken over by the Foundation.
Other books will be sold off in the market and the proceeds will also be donated to TCF. For this Book Bank activity, old glass-fronted coolers, not in use any more, will be refurbished to serve as bookshelves to collect all donated books. With KLF-2015, Coca-Cola's support to the festival enters its third consecutive year. The company remains the sponsor of the KLF - Coca-Cola Prize for the best book in English language by a Pakistani author. The yearly sponsorship has also included an honorarium for the judges, and complimentary availability of the Company's drinks for thousands of visitors to the KLF throughout its duration.-PR