KFC Pakistan under its second 'Mitao Bhook initiative held a press conference at Deaf Reach School recently to hand over a cheque for Rs 10 million, raised by donations from KFC outlets all over Pakistan. KFC in collaboration with Deaf Reach Schools Pakistan launched a two month campaign in which they introduced the Deaf Reach Bucket. Rs 50. from every bucket bought at KFC were donated to the Deaf Reach School. Menu food had been an active supporter for the campaign.
The closing ceremony of the campaign began with a presentation by the children of the Deaf Reach School who performed in sign language. The cheque handing over ceremony was attended by Nigel Belton CEO KFC Pakistan and lrfan Mustafa Chairman KFC Pakistan. Nigel Belton invited representatives from the Deaf Reach School for the ceremony. Richard Geary Executive Director FESE, the parent concern for Deaf Reach Pakistan. The cheque was handed over to Geary amidst enthusiastic applause.-PR