Punjab Information Technology Board (PITB) presents Pakistan's first tech centered festival - The MIX to be held on November 11 and 12, 2017. A major initiative of PITB, The MIX will be an experiential zone focusing on engaging the public through advancement and excitement of technology. It will be a two-day extravaganza which will be held in the Al Hamra Cultural Arts Complex, Gaddafi, Lahore.
PITB has done extensive planning for this festival that spans over two days. The MIX is jam packed with activities that include AR/VR, 3D gaming, Music, Food, Heritage, Health, Finance, Fashion, Media, Kids section, Digital Libraries, Art, Theater etc. All these pavilions are activated through instruments of technology to give you a look and feel of life in a purely digital space.
Supporting PITB in presenting this festival is the Information and Culture Department of Punjab, Information Technology University Lahore, Kinetic Pakistan through outdoor digital advertising, Careem Pakistan, Pepsi, TCS, QMobile, Xiaomi, Fabbitt, Venturedive, Habitt, Pro Pakistani, PC World IDG, British Council Library, Cheetay.pk, Aga Khan Cultural Service Pakistan, Unity3D, My Art World and FM91 as the exclusive radio partner. "Technology is enabling and disrupting everything in Pakistan and all of that comes together at The MIX in Lahore, so come find your mix", said Dr Umar Saif, Chairman PITB as he welcomes all of Pakistan to be a part of this event.