Speaking on the occasion, the CEO of Indus Motor Company, Ali Asghar Jamali said, “This is a healthy competition leading to skill enhancement for all participants. It will serve to strengthen IMC’s belief that training technicians and enhancing their skills ensures better services for customers. Through such a competitive environment, it will be possible for the dealers to enhance staff retention and loyalty. It will also be greatly helpful in promoting the image of Toyota dealerships.”

Candidates representing various Toyota dealers participated in the national level skills contest and their performance was evaluated by IMC management as well as dealer CEOs and management.

IMC conducts Skill Contests every year to enhance the skills of dealership staff in a healthy and competitive environment. The Skill Contest covers General Technician and Body & Paint Technician in alternative years.

This year's Skill Contest was held in all 4 regions nationwide in North, Central, South Punjab and South regions. About 106 candidates were shortlisted for the regional level skill contest while for the national level skill contest, 13 candidates qualified.

The award categories comprised Body Technician, Paint Technician and Service Advisor. The awards were given to top 3 candidates in each category. The champions were from Toyota Southern Motors, Toyota Central Motors and Toyota Highway Motors ing each category.

The Contest served to strengthen IMC’s belief that training technicians and enhancing their skills ensures better services for customers.

It also emphasised that better human resource skills and strengthening of after sales support to customers reinforces a spirit of strong cooperation from the Toyota dealership network across the country.

In the opinion of IMC’s Dealership CEOs, the contest played a very important role in building the image of Toyota in Pakistan which, in turn, builds the image of Pakistan on a global basis.