By The Way - a growing, revolutionary fashion house celebrated its new category launch at Packages Mall on the 20th of November, 2019 in Lahore.

The event proved to be a great success in terms of the turn up crowd and they were able to view the exciting & trendy collection. The menswear line consisted of high street fashion items that were priced at economical rates that are accessible to the general public promising a statement worthy outfit for you to flaunt.

Speaking about the launch of their new collection in Packages Mall, S M Nabeel Director of Din Industries Ltd., a parent company of BTW said: "After the impressive response we received from the womens wear line, we decided to launch a collection for the men out there to bring about the same reaction as the latter.-PR

Copyright Business Recorder, 2019