After expanding its presence in France, Spain, Portugal, and Malaysia, the much awaited and prospective leading Chinese smartphone manufacturer ELEPHONE was officially launched by Rock Mobile (Pvt) Ltd in Pakistan here on Sunday.

According to an interactive session with media on Sunday, the company's new brand ambassador is acclaimed film and TV personality Hareem Farooq, who will be an integral part of majority of the brand's promotional campaigns in the country for 2019/2020.

In addition to representatives and CEO and founder of ELEPHONE Global Mr Ji, the launch event was attended by notable personalities from the corporate, media, telecom, government and entertainment sector.

The evening commenced with recitation of the Holy Quran followed by the national anthem of Pakistan. The ceremony started with the unveiling of the brand's new ambassador, Hareem Farooq and was followed by an introductory presentation about ELLEPHONE and its launch in Pakistan. Following the introduction, all brand representatives gave presentations about ELEPHONE's launch in Pakistan including a speech by CEO and Founder ELLEPHONE Ji, followed by speeches from representatives of Rock Mobile (Pvt) Ltd, Daraz.pk and technical team of ELEPHONE who presented key features of the new range. At the end of the ceremony, attendees were requested to experience the new range first hand in the experience zone.

ELEPHONE is introducing 5 of its latest smartphones in the Pakistani market, ranging from mid-tier smartphone.

"We are very excited to be finally launching in the Pakistani market. ELEPHONE adopted the expansion model 3 years back in order to get our products recognized beyond our parent country. We are very confident that the company's products will be well received in Pakistan as we offer the latest technology with superior performance at affordable price points.-PR