METRO Pakistan Ltd in collaboration with Star Farm launched the Star Farm Academy at its Canal Store Lahore, with the vision of "Enhancing Skills for Better Tomorrow". The first project titled "Retail Sales Associate Training Programme" was initiated by the Star Farm Academy and implemented in collaboration with Generation and Pakistan Skills Development Fund (PSDF).

The inauguration ceremony was attended by the senior management of both, METRO Pakistan and the Star Farm Pakistan.

Star Farm Academy aims to enhance skills of youth who are seeking support in filling the gap between their existing skills and the required skill set of jobs. The three-week long project is designed to have rigorous class room sessions along with on-the-job training to upscale the retail sales skills.