Punjab government is actively considering establishing "Model Farms" across the Province in near future. The basic objective of the programme was to extend technical and financial support to the key players in selected horticulture value chains of the Punjab for improving the quality, enhancing productivity and increased export.

Sources in Agriculture department told Business Recorder on Wednesday that realizing the immense business potential in export of horticulture products the Punjab government would establish model farm project and provide grant up to a maximum Rs 7.50 million each on matching grant basis (50:50) to promote investment in fruit and vegetable processing, storage, logistic and other value addition business in Punjab.

The possible business activities under the programme are establishment, expanding, upgrading existing fruit and vegetable processing facilities, units, common facility centres, on-farm cold storage and pack-houses, processing as well as value addition facilities etc. According to the programme such processing facilities are liked with selected value-chains like mango, citrus, potato, vegetable and floriculture.