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The project is an outcome of 10 years of hard labour and dedicated research of Sitara's top brass and professionals under the able guidance of Chairman Sitara Group. Hydrogen Peroxide is an essential chemical required for bleaching process of textile, paper and other related fields. Many efforts have been made in the past in the country to acquire a Hydrogen Peroxide plant to cater to the requirements of the textile industry, but owing to various reasons, it never materialised.
THESE PARTICULAR REASONS ARE:
1. Relatively low demand in the country and high cost of the project.
2. Non-availability of economical size of the plan.
3. Reluctance on the part of technology supplies to pass on this technology to their strategic markets.
4. Monopolist attitude/policy of the western producers to retain their Hydrogen Peroxide markets in developing countries. They were either refusing to offer or quoting very high prices so that this project could not be justified economically.
Sitara Group of Industries has always been striving hard for industrial ventures. It realises the vital importance of reducing the dependence on imports and to bring the latest technology in the country for the industry and country's growth.
We have been trying to identify and evaluate the different options to acquire this technology from other countries. After a great deal of efforts we came across AK-KIM, one of Turkey's biggest chemical groups. All aspects of the technology were closely studied and it was concluded that this technology would meet the modern requirements of safety, quality and environmental aspects.
AK-KIM has been successfully operating Hydrogen Peroxide for a few years and their qualitative productions have enjoyed very good marketing reputation in Pakistan.
The Sitara Peroxide plant will have a capacity to produce 30,000 metric tons Hydrogen Peroxide based on 50% concentration. It would meet the entire demand of the country for the next 3 to 4 years. With the introduction of stringent regulation on bleaching process, Hydrogen Peroxide will play a pivotal role in the textile and paper industries, as in future only the peroxide bleaching will be acceptable to the importers due to its environmental friendly characteristics.
This project will create job opportunities for about 200 technicians and other staff besides establishing a distribution network in the country.

Copyright Business Recorder, 2004

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