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TeleCard is now providing Virtual Network Operator (VNO) services to all carriers as well as start-ups that are intending to enter the telecom sector of Pakistan.
By becoming a VNO the operator accrues the benefit of a telecom service provider but it does not own its own spectrum and usually does not have its own network infrastructure. Instead, VNO's have business arrangements with TeleCard to buy minutes of use for sale to their own customers.
The VNO service of TeleCard is adding a new dimension to the telecom sector of Pakistan by assisting companies to enter the telecom business for as little as Rs l0 million.The major benefit to TeleCard by providing VNO service is to broaden the customer base and at the same time increase teledensity, reduce the digital divide and spread the benefits of information and communication technologies to the people of Pakistan. Furthermore TeleCard is also providing branding, service knowledge, and supplier relationships to its VNO customers in effect to a complete solution.
The biggest advantage of becoming TeleCard's VNO partner is that operators can provide to their customers both voice and data services. It is likely that many telecom entrepreneurs as well as existing operators would embrace the TeleCard's VNO concept as a means of deriving revenue to offset the enormous cost of building or expanding their own networks. It goes without saying that VNO is the perfect means of encouraging competition, which would ultimately lead to greater choice and lower prices. TeleCard Limited is listed on the country's stock exchanges and is the leading private sector telecom service provider in Pakistan.-PR

Copyright Business Recorder, 2005

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