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McDonald's Pakistan recently entered into an agreement with Chevron Pakistan to open and operate a restaurant at the very posh locality of DHA Phase 1, Caltex Gas Station, Karachi. This agreement is part of the global business model of McDonald's. Restaurants at gas stations are a very common sight in America and Europe and McDonald's is trying to customise the same business model in Pakistan according to the local requirements.
This initiative is sure to open up new venues of business and will add a new dimension to the restaurant industry in Pakistan.-PR

Copyright Business Recorder, 2012

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