Why Business Recorder?

"You will have in your hands the first issue of the daily "Business Recorder". You will notice that it will not be just another newspaper of the type that you are used to seeing and reading. Although daily journalism is in an advanced stage of development in Pakistan - foreigners marvel at the vast coverage of world news in our daily press - Pakistanis for the most part are poorly informed on economic subjects. This is not the fault of the existing daily newspapers; they print all the news and they do it wonderfully well within a limited space. To say cynically that it is the fault of the people themselves would be an unjust accusation."
"People are uninformed about the developments and shortcomings, our weaknesses and strengths in the industrial, economic and financial sectors because no publication has devoted itself primarily to the dissemination of economic knowledge. How important it is for a country like Pakistan which is engaged in a heroic struggle for development needs no emphasis. In a task of this magnitude the whole nation has to be mobilized which is only possible through the medium of a newspaper publishing in this sphere."
"This is exactly what the Business Recorder proposes to do. For we strongly believe that the salvation of our country, indeed of the entire Muslim world, depends on economic development. As a constant reminder for our people, daily Business Recorder will print this truth as its motto on its mast head."
"However, the busy men in industry, banking, insurance, trade and commerce have also to know what else is going on around them in other spheres of national life and they would like to be kept informed of that also. The daily Business Recorder will endeavour to cater to this need as well and would adapt its news presentation to the limited time which busy executives are able to spend on.
SIMPLY KEEPING THEMSELVES INFORMED."
"The task of the Business Recorder is to serve the community as a whole and particularly those engaged in economic activities. It will be a paper which would try to fulfill the modern necessity of shifting the emphasis from purely political activities and personalities of politics who make public affairs alive, to the sectors on which financial well-being of the people and prosperity of the nation largely depends, and to those soulful personalities who are devoting all their energies for the economic glory of Pakistan."
"But, more than that, there are thousands and tens of thousands of men and women in the country who are intelligent and who want opportunities to enter this sphere and make their contribution to the economic prosperity of the nation. Unfortunately, they are handicapped, as at present, by the lack of information and guidance. The daily Business Recorder will keep them posted on the avenues open to such men and women and would offer the necessary advice."
"The Daily Business Recorder has no political axe to grind. It will present facts fearlessly. Its style will be clear and interesting, and its news will be presented in a manner so that both the trained and the untrained can grasp it with minimum of effort - the daily Business Recorder is a paper for every man and woman in Pakistan who have the slightest interest in national and world affairs and who have the urge to work for their own progress and the prosperity of the country."
"Newspapers in Pakistan are often accused of emphasizing the sensational and giving minimum or no attention at all to "good" news depicting the brighter side of national life. When this accusation is made, it is generally forgotten that newspapers are mostly the by-products of the contemporary social system's characteristic conditions for intellectual and political development, industrial investment and popular support."
"The character of a newspaper emerges from the needs and aspirations of stock holders, advertisers, political parties, governments and other important sources of support. Not unoften, each of these sources have different theories, varying standards and their own conception of "press freedom", "objectivity" and " news value" etc."
"These conceptions and theories, unfortunately, undergo radical corrections according to the changes in positions of authority. When compared with the mercurial nature of the changes in these self-justifying standards, reflecting class and sectional needs -political or otherwise -- and pressures, the national press of Pakistan comes out on top in any comparison. For, changes in a newspaper's pattern of institutional decisions are much less blatant or opportunist."
"To serve you better the daily Business Recorder will gratefully accept all suggestions to enable it to better discharge its duties and would do its best to cater to your needs."
"Why not help us to produce the type of paper you want?" The character of a newspaper emerges from the needs and aspirations of stock holders, advertisers, political parties, governments and other important sources of support.