EFU Life Assurance Ltd and Askari Bank Ltd - Islamic Banking Services have entered into a distribution alliance for EFU Life's Window Family Takaful Products under a dedicated brand "Hemayah". The signing ceremony was held at Askari Bank Ltd - Islamic banking services Head Office in Lahore and the agreement was signed by Mohammed Ali Ahmed, Chief Strategy Officer & Executive Director EFU Life and Fahd Sardar Khan, Country Head- Askari Bank Islamic Banking.
The ceremony was also attended by senior officials of both organizations. Speaking at the occasion, Mohammed Ali Ahmed, Chief Strategy Officer & Executive Director EFU Life, said "I am delighted to start our bancatakaful partnership with Askari Bank Ltd - Islamic Banking. There is a huge potential in Shariah Compliant takaful solutions for Pakistan and introduction of Bancatakaful products through Askari Bank a step towards providing Shariah Compliant investment and protection solutions to the bank customers for their long term impending financial needs."
Addressing the gathering, Fahd Sardar Khan, Country Head Islamic Banking Services, Askari Bank Ltd said the Bank, under its new sponsors and the new management was actively pursuing the growth of Shariah compliant banking in Pakistan. He added that the distribution alliance of Askari Bank with EFU Takaful shall enable our customers to choose and benefit from the diversified takaful products in a Shariah compliant manner.-PR
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