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ICI Dulux recently launched the new version of its Visualizer app for iOS and Android which uses innovative technology to help consumers see, share and paint in their chosen colours in real time. Consumers can capture a video of their walls and experiment with hundreds of different colours.
If they see a colour somewhere that inspires them, they can use the ingenious colour picker technology to instantly match and try it out. Once they have found the colour they love consumers can buy their paint or find a store via the store locator function. Finally, they can share it with friends and family on social media to get a second opinion, directly through the Visualizer.-PR

Copyright Business Recorder, 2016

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