Alphabet launches US ad campaign to promote driverless car safety

Alphabet Inc's self-driving car unit Waymo and several groups are launching a campaign aimed at convincing skeptical Americans of what they say is the value and safety of driverless cars, as Congress considers how it will regulate the technology. The company said on October 9 that it was teaming up with Mothers Against Drunk Driving, the National Safety Council, and the Federation for Blind Children in a campaign called "Let's Talk Self-Driving."
The campaign says that self-driving cars could help eliminate most alcohol-related crash deaths and allow the blind broader access to personal transportation. The country is wrangling with how to regulate the rapidly growing technology, with critics arguing that Congress is moving too fast and not ensuring enough safeguards.