Fauji Meat Limited is building the domestic market stronghold by launching a meat shop by the name Zabeeha. In this regard, a brand launch ceremony was held at the first store located at 15 - C, Street 11, Badar Commercial, Phase 5, DHA, Karachi.
In the welcoming note, Chief Operating Officer, Brigadier Abid Janjiana (retd) regarded the launch of Zabeeha as the success of Fauji Meat Limited in the local arena. Focusing on the quality standards, he said: 'We take pride in owning the largest Halal Meat Processing Plant in South East Asia assembled with an aim and capacity to deliver distinctly flavour some meat of Pakistan to the ever growing demand of the domestic and global market. Furthermore, he added: 'We are certified and approved to deliver the best flavor of Pakistan to the world around. In doing so, we strive to strengthen the local ecosystem as well by offering quality food to the fellow men through Zabeeha'.
The ceremony was followed by ribbon cutting by CE and MD of Fauji Foundation Bin Qasim Limited, Lieutenant-General Javed Iqbal (retd), mark the opening of the store. He applauded the workforce for their utmost commitment and diligent efforts. Participants of the inauguration ceremony represented the prestigious top notch organizations. Leading personalities from esteemed institutions graced the occasion. The guests included senior officials from Karachi Chamber of Commerce, ARY, TDAP (Trade Development Authority of Pakistan), Pakistan Forces and leading local industrialists, hotel managers, inspirational figures from Civil Association, sea port along with distinguished individuals from Defence Housing Authority also took part in the event.-PR
Comments
Comments are closed.