BT will cut 13,000 managerial and back-office jobs and move to a smaller London base in the latest attempt by the boss of Britain's biggest telecoms group to rebuild from an accounting scandal and multiple pressures on its business. Chief Executive Gavin Patterson said radical action was "absolutely critical" to ensure BT could deliver the next-generation fibre and mobile networks Britain needed.
"We need to make ourselves more efficient, we need to create oxygen within the business," he told reporters on Thursday. Despite outlining measures to save 1.5 billion pounds ($2 billion) a year by 2020/21, the initial market reaction was negative. A failure to hit a revenue target over the latest three months and a disappointing outlook for no profit growth for a couple of years sent BT shares down 9 percent to five-year lows.
Losing long-standing fixed-line voice revenue, many legacy telecom firms have expanded into more profitable areas. AT&T in the US is trying to buy entertainment group Time Warner while BT's own push into sports broadcasting was designed to defend its customer base. Since he took the top job in 2013, Patterson has spent billions of pounds on sports rights, network investment and customer service improvements, all while trying to keep regulators, pension fund trustees and investors on side.
On top of that, fraud was discovered in Italy while the group was also blindsided by a downturn in corporate and public sector markets, undermining confidence in his leadership. Patterson, 50, tried to placate shareholders by maintaining the dividend on Thursday - and pledging to keep it flat for the next two years - and he also agreed a new pension funding plan to plug its 11.3 billion pound deficit.
Bernstein analysts called the update "disappointing." "BT has now firmly gone from being a reasonably predictable growth story, an outlier in the incumbent landscape across Europe, to becoming a cost restructuring story," they said. "Quite a remarkable shift in fortunes with an outlook that is well shy of our expectations."
Traders said guidance for the current financial year was lower than expected, while fourth-quarter revenue fell short of targets, showing the challenges facing Patterson as he seeks to rebuild a group that employs more than 100,000 staff. BT, which owns Britain's biggest mobile operator EE, said it would hire about 6,000 new engineers and front line customer service staff to support its roll out of fibre and 5G networks.
Around two-thirds of jobs cuts will fall in Britain. The company has been based at the BT Centre, near St Paul's Cathedral and the London Stock Exchange in the City of London since it was privatised in 1984 but will now move to smaller premises in the capital. "If we compare how we manage the business with our peers, we're frankly too complex and overweight. This is a big deal," said Patterson.
The convergence of different technologies means BT has faced growing competition from nimble young rivals including Sky which has expanded from being a pay TV company to offer a range of broadband services. One top-50 investor said there was no question Patterson was under pressure, but it was not clear how replacing the chief executive would change the dynamics.
"Any growth option they pursue is potentially going to have no return on it because the regulator just wants to regulate your returns away from you," the shareholder said. "Pretty much the only thing you can do is to attack your cost base."
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