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The country's leading steel manufacturer, Amreli Steels Ltd. collaborated with AMTF (Afzaal Memorial Thalassemia Foundation) in its fight against Thalassemia on 29th June, 2018. The blood donation drive was held at the Amreli Steels Head Office, where the company's employees donated blood for children suffering from Thalassemia with great fervour. The donation drive was preceded by a screening drive for Amreli Steels employees. This was part of Amreli Steels' CSR initiative to provide better healthcare to masses.
Speaking on the occasion, Shahrezad Samiuddin, Manager, Communications and CSR for Amreli Steels, praised the effort and said, "By participating in the blood drive for Thalassemia patients, our team has demonstrated that it is socially responsible, which is reflective of our values at Amreli Steels. Social responsibility cannot be viewed as an isolated initiative. It must be part of a company's operational fabric. At Amreli Steels we believe in creating economic and societal value together."
Regarding the collaboration with Amreli Steels, AMTF Executive Director, Ateeq-Ur- Rehman said "We appreciate Amreli Steels' efforts in highlighting the burden of Thalassemia in Pakistan and thank the employees for taking part in the blood donation drive for the patients enthusiastically."-PR

Copyright Business Recorder, 2018

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