Facebook to make conversations more meaningful by ranking comments

Trying to make conversations more meaningful for users, social media firm Facebook will now start rating comments in order to promote them.

Ensuring that people’s time is spent well on the platform, Facebook announced yesterday that it will start ranking comments for promoting those that are most relevant to users, hence, making conversations on public posts more meaningful.

The firm explained that it will give priority to comments that have interactions from the original poster, and also comments or reactions from friends of the person who created the post.

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These changes will be applied to comments on public posts from Pages and people who have a lot of followers, but anyone would be able to opt-in to comment ranking feature through their settings. The ranking will be based on how people interact with the comments, whether they like, react of reply to them.

Moreover, users will still be in control to moderate comments on their own posts by hiding, deleting or responding as they choose to. Ensuring safety, Facebook will also look for ‘integrity signals’, and if the comments violate its standards, it will be removed by the firm.