Tri-Angles Electronics has invested some $3.3 million during last two years for manufacturing and assembling of Hisense LED TV and Air Conditioners (AC) in Pakistan. Hisense is one of the leading brands in China with exports to over 130 countries. Tri-Angels started with a small-scale unit and launched a state-of-the-art Hisense LED TV manufacturing facility in 2018 in Karachi with a capacity of 250,000 units per year. The company has invested heavily in the LED TV and Split Air Conditioner segment over these years in the field of production, resource mobilization and distribution.
Some $2.5 million were invested for assembling plant of the Hisense LED TV, while another $0.8 million has been invested for assembling of Split type and Floor Standing type Air Conditioners in Pakistan.
Imran Ghani, CEO Tri-Angels Electronics told Business Recorder on Tuesday that Tri-Angles Electronics, the official manufacturers and distributors of Hisense LED TV in Pakistan, has unveiled new lineup of Split type and Floor Standing type Air Conditioners in Pakistan in March.
He informed that Tri-Angels started with a small-scale unit and launched a state-of-the-art LED TV manufacturing facility in the year 2018 in Karachi. In short tenure of operations, the company has grown into a fully established network of branches with over 210 employees and 400+ dealers across the country, he added.
"The investment by Tri-Angles Electronics has also earned top of mind awareness for Hisense amongst the Pakistani consumers known for its quality in ULED TV segment as well as the high end Laser TV 100" inch," he maintained.
He said Hisense appliances globally is very well known for its Air Conditioner lineup including Split AC, dehumidifier, portable AC and smart AC. Imran Ghani said Pakistani consumers seek cost-effective solutions in electronic appliances which is why the company has introduced 60 percent and up to 75 percent energy savings Split AC in the market, which will fulfill customers' expectations.
"Moreover, we will also offer Floor Standing AC which is ideal for corporate and institutions as the design, quality and aesthetics of our product will fit perfect for their respective environment," he added.
He further said that the technical and training support of Hisense and Research and Development (R&D) capabilities will help to meet the market's demand for best quality and features, besides benefiting the end-consumer.
He informed that the newly launched AC factory which is based in Karachi is compliant to international standards and fulfills all the requirements of engineering quality products. With intelligent and high technology manufacturing system, Hisense AC factory will help to promote Hisense to be of the leading AC brand in Pakistan in the near future, he added.
"This is all made possible with the support of Hisense Chinese engineers who have implemented International quality standards and firm production guidelines," CEO Tri-Angles Electronics said.
He said that Hisense has always focused R&D, of which the Hisense products are not only quality efficient but also cheaper than other competitors. Overall some a 12-products range of Hisense will be launched phase wise in Pakistan and during the first two years LED TV and AC has been launched in Pakistan, while in 2022 Hisense Refrigerator will be launched in Pakistan.
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