Hyundai Motor to launch a plug-in hybrid to challenge Prius in 2013-official

SEOUL: Hyundai Motor , a laggard in the electric car market, plans to roll out a plug-in hybrid electric vehicle which will challenge Toyota's popular Prius hybrid, an official told Reuters.

"We plan to launch a plug-in hybrid model which is in the same segment as Prius in 2013," the official said on condition of anonymity because he was not authorised to talk to the media.

Copyright Reuters, 2011