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Among it's varied segregate entities, the Automotive Division is the one of the corner stones of Aljomaih's activity, turnover and growth. Aljomaih is the largest General Motors dealer in the Middle East and is also considered the largest dealer in the world.
THE EMPOWERING FACTOR The group has vast facilities in Riyadh, Jeddah and Dammam with a contimuum of automotive facilitates available under one roof.
The group also has a dynamic business relationship with Shell International Petroleum Company which has grown steadily since it began in 1956. In recognition of becoming the largest distributor of Sheel Lubricants in the world and the ability to visualise the tremendous growth Aljomaih and Sheel formed a joint potential, venture in 1985, to establish a lubricating oil blending plant in Riyadh, which operates with state of the art technology.
The bottling and canning division of Aljomaih Group, the Aljomaih Bottling Plants (ABP, has been a manufacturer and distributor of Pepsi Cola beverages in Saudi Arabia since 198.
The ABP facilities are considered to be the largest and most state-of-the-art in the Middle East. The plant maintains premier standards of hygience, raw material requirements and continuous reinvestment in modern equipment.
The group has diversified interests and investments; depicting its comprehensive scope. Aljomaih is the founder of the First Islamic Investment Bank in Bahrain, called the Arcapita; which is the largest Islamic bank in the world with over US $9 billion in investment. It is also the founding member of the consortium that won the first private GSM licence in Saudi Arabia.
The new Company, called Etihad Etisalat is due to start operations shortly under the brand name Mobily. One of owned a water utility company and all the windmills in the UK.
In partnerhsip with HSBC, they own landmark real estate such as AT&T Building in New York and New Jersey. Aljomaih is also the founder sponsor of Dana Gas, the largest oversubscribed IPO in UAE.
THE ANALYSTS' VIEW AS KESC enters a new era under the umbrelaa of the Aljomaih Group, it becomes part of a company with a rich experience and successful history of operations in diverse areas, reaching out from oil, lubricants, bottling and beverages to automotives.
Inception of the Aljomaih Group took place in 1936 as a small establishment near Riyadh with about fifty people. Within four years of operations, the company evolved to the level that it was able to move its head office of the capital city of Riyadh.
Further expansion led to the opening of an office in Jeddah in 1984, and one in Damman in 1950. Aljomaih today, has developed into a major enterprise employing over 25,000 people throughout Saudi Arabia. It carries with a diverse porfolio of investments, ranging from General Motors in the automotive division to Pepsi Cola International in the Beverages Division.
KASB Investment Banking Group (IBG) Transaction Team, is led by Akhtar M. Zaidi, Group CEO, who was instrumental in bringing this opportunity to Aljomaih in Saudi Arabia headed by Shah Ashary. The team worked diligently to structure the transaction and manage processes from the initial stage to closure.
THE TECHNOLOGICAL PARTNER As the Aljomaih Group comes to Pakistan, it also brings with it a personal history of successful operations as well as the operational expertise of Siemens, the German hi tech infrastructure provider, operating in Pakistan for a number of years.
With presence in more than 190 countries, Siemens is a name synonymous with reliability, high repute and excellent quality standards. Siemens Pakistan designs, develops, manufacturers, markets and provides services of a wide range of technologically advanced Electrical and Electronic Products and Systems, including Construction Projects and Software which benefit business, industry and society.
This quality police is in consonance with Siemens Corporate Principles which envisage Customer Orientation, Innovation, Business success, Leadership, Learning, Co-operation and global commitment towards Corporate Citizenship. As a result of its high performance Siemens Pakistan has been awarded EN Awards for Sales Performance - Direct Channel by Siemens AG in 2005. Top 25 Companies Award from 2001 to 2004 and Environment Excellence Award in 2004.
Major contributions of the company include projects for building grid stations in Dubai, supply of Power & Distribution Transformers and Switchers as well as projects in Telecommunication sector mainly mobile phone networks. Blending of Aljomiah's expertise and Siemenss' technological superiority with KESC's operations gives much reason to the corporate sector, industrialist and domestic user of Karachi to look forward to an era of improved service quality with global standards being made practical, locally.
GE and ABB as a consortium member together with Siemens as an operation and maintenance member further adds value; thus making the association of a true power consortium.
THE WAY AHEAD Pakistan's economic environment has improved considerably in recent years, largely due to macroeconomic stability, interest rate rationalisation, increase in trade activities, proactive fiscal and debt management and successful privatisation of a number of state owned enterprises.
The power industry in Pakistan is presently undergoing major restructuring and with the privatisation of KESC, it is expected that service and financial performance of the corporation will be improved, by providing consumers an affordable and reliable source of electricity.
KEY focus in the future is needed on creating additional generation capacity, strengthening the existing network, investment in the building of human resource, thus resulting in an efficient, effective and self-sustaining organisation.
It is anticipated that among the key objective of the new management of KESC, would be improvement of the management effectiveness and financial performance of the corporation to develop an entity with a corporate culture that emphasises creativity and high performance.
In order to provide customer satisfaction, KESC will have to provide improved service quality and reliability, removal of excess burden of surcharges currently borne by customers, uninterrupted power supply, relief to users through subsidies on case to case basis and improved, real-time and courteous customer service.
With an ever-growing market, having huge potential for profitable operations, the corporation has a bright future to look up to. By participating in global alliances and using state-of-the-art technologies, the corporation will become more "empowered" in its operations.
Taking it 1.8 million customers along with, KESC is moving towards self-reliance. Demand and need are constantly increasing, and if coupled with well-managed and transparent operations, it will translate into profitability for the corporation and improved and reliable service to consumers.
By bringing light to the life of common man and fuelling economic growth. KESC will enter and era that makes it an affordable and reliable source of electricity.

Copyright Business Recorder, 2005

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