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With a distinguished history of providing quality services and leading products, Ericsson Pakistan has won the Telecom Excellence Award for Market Leadership.
Ericsson is nominated by FPCCI for its market leadership and outstanding achievements in the Telecom Industry of Pakistan. The award validates Ericssonís 44 years of commitment to the market and Telecom Industry growth in Pakistan.
Ericsson has been actively present in Pakistan since 1962 and been a pioneer in the Pakistan mobile industry since 1990, when the first mobile subscriber was signed on and the first call was made through Ericsson systems. Now, sixteen years and over twenty million subscribers later, Ericsson is proud to continue to play a leading role in the Pakistan telecom industry. Ericssonís work in Pakistan has been both ground-breaking and technically sophisticated.
Ericsson is evolving the latest innovations in the field of communications to expand telecommunication networks, enhance network quality and reliability, maximise network efficiency and develop networks in the most cost-effective way. Ericssonís vision to be the Prime Driver in an all-communicating worldî takes Ericsson beyond frontiers to deliver the best in the networked economy.
The telecommunication sector in Pakistan has undergone a massive change in the past five years. Ericsson has been at the forefront of all the technological breakthroughs and kept market trends and interests of the stakeholders as its top agenda.
The Excellence Award has added yet another feather to the cap of Ericsson Pakistan and showcases not only the companies strength and capability in the field of telecommunications but also an unprecedented commitment to the Telecom Industry of Pakistan.
Through collaborations with customers and sharing of experiences and best practices, Ericsson is shaping the future of communications. Through our continuous technology leadership, Ericsson is breaking new ground and driving developments in communications technologies, with the industries strongest R&D commitment; more than 20,000 granted patents world-wide.
Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world.
ABOUT ERICSSON:
Ericsson is the leading provider of telecom solutions for both mobile and wireline networks. Ericsson's solutions are commercially proven and fully standards-compliant, offering an efficient and low-risk evolution of existing circuit-switched networks to a telecom quality, IP based service platform. They use network resources in the most cost efficient way to provide both classic telephony and next generation services. More than 70 fixed and mobile operators world-wide have commercially launched services based on Ericsson's Softswitch solutions.
Ericsson Pakistan has been supporting the telecommunications industry of Pakistan for over 44 years, and has strong local knowledge and a well-established network.
On behalf of the entire staff and stakeholders of Ericsson, I would like to extend my gratitude for the Telecom excellence award for market leadership. This award rightly validates and applauds the extensive work Ericsson has been doing in Pakistan. Ericsson has been a pioneer of telecommunications in Pakistan, with approximately 44 years of market experience, services and research under its belt.
The company has literally grown with the country and now stands at a higher ground from where it continues to excel and challenge its peers. Ericsson has been actively present in Pakistan since 1962 as a leading telecom supplier. Today, Ericsson is the only telecom supplier to have 16 years of experience in supplying, installing, commissioning and maintaining mobile networks across Pakistan.
The well earned Telecom Excellence Award in Market Leadership, bestowed today upon Ericsson by FPCCI, takes us back in time to our inception days and our contributions to the Telecom Industry of Pakistan. We are proud to share that the first international gateway and one of the largest in the country was provided by Ericsson for the incumbent fixed line provider PTCL in 1983. Furthermore, in 1990, Ericsson became the first company in Pakistan to introduce mobile telephony, when the first mobile subscriber was signed on and the first mobile phone call in Pakistan was made on an Ericsson system.
Since its inception, Ericsson Pakistan has implemented its vision and commitment to lead the market. Today we are well on our way in securing that vision as we are currently managing the operation and maintenance of the third largest network in Pakistan, launched in 2005. The project marks the largest mobile network roll out project of its kind in Pakistan.
Ericsson will continue to grow and maintain its leadership position by constantly and diligently fulfilling its commitments to existing customers, partners, stakeholders and the community we operate in.
Ericsson is committed to accelerate Telecom growth in Pakistan. Ericsson contributions to the success and growth of the Telecom Industry of Pakistan will only accelerate and build stronger ties as demonstrated in the past and will continue in the future.

Copyright Business Recorder, 2006

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