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The Samsung Electronics Co Ltd, a leading mobile phone provider, is celebrating the entry of its slimmest mobile phone, Samsung U100, in the Guinness Book of Records 2008. Sangsuk Roh, Country Manager at Samsung Electronics briefed, "Samsung U100 was listed as the world's slimmest phone.
The Ultra Edition U100 is thin enough to disappear if turned on its side, yet incredibly robust and packed with innovative features for your everyday use. An embodiment of the term slim yet powerful, the U100 measures at 5.9mm and weighs a mere 57 grams.
As for its design, this phone's exterior shape is complimented by the contrasting colour". Shahid Khan, National Marketing Manager at Samsung Electronics comments: "We're delighted with the entry into Guinness World Book of Records for the 2008 edition. The Samsung U100 has truly proved to be another testament for Samsung's ability to innovate and offer mobile phones with groundbreaking technology as well as superior lifestyle designs."
The U100 phone features a 3.2 mega pixel camera which can capture still photos as well as moving footage. The camera is enhanced with an auto focus, half shutter and an easy to use image editor features that ensure premium image quality.
The ultra slim U100 features an intrinsic design element, which is Samsung's smart surface mounting technology (SSMT). SSMT technology reduces the number of components and noise between components, whatever the form of the mobile phone, resulting in the slimmest-ever phone yet. SSMT technology ensures that quality is not compromised for good looks.-PR

Copyright Business Recorder, 2007

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