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JS Bank Limited and EFU Life Assurance Ltd signed an agreement, for the launch of JS Bank's first two Bancassurance products, "JS Prosperity for Life" and "JS Education Plan. These financial planning packages will aim to widen the range of JS Bank's wealth management business.
The products will provide a complete financial planning solution to JS Bank's customers and would help them plan for their savings, children's education and marriage, and their own retirement. The products would be offered through the expanding branch network of JS Bank.
Built over four decades, the JS Group is one of Pakistan's most diversified and progressive financial services groups with significant investments in banking and financial services, industrial production, information technology and telecommunications, real estate, energy and transportation. JS Bank has been formed as a result of the merger and amalgamation of the Jahangir Siddiqui Investment Bank Limited and American Express Bank Limited's Pakistan operations.
The Bank's focus is to provide an innovative range of quality banking products and services with special focus on wealth management solutions. The bank has plans to establish a substantial number of branches during the next three years.
The key activities of JS Bank include retail and consumer banking, treasury; fixed income and debt syndication's, and corporate and commercial banking.
"The collaboration between JS Bank and EFU Life marks another milestone for JS Bank. With the launch of Bancassurance products at JS Bank, customers will now benefit from a broader range of financial planning solutions. We aim to further broaden our wealth management business in the near future, providing our customers with premium range banking services", said Naveed Qazi, the President and CEO of JS Bank.-PR

Copyright Business Recorder, 2007

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