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Walt Disney's Internet arm said on Thursday it was about to launch a UK portal aimed at young adults showcasing its games, films, music and social networking assets in one British Web site.
The Disney.co.uk Web site will launch on Monday and follows the launch of the concept in the United States earlier this year. Similar Web portal offerings will be launched in Europe.
The Disney site, like its US predecessor, has at its heart a feature called Disney Extreme Digital, aimed at children that allows them to customise multi-media content simultaneously while watching and sharing videos, messages, music and games.

Copyright Reuters, 2007

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