The Asia House, UK, Chief Executive Officer, Chariotee Pinder has said that Pakistan has huge investment potential for the British business community. She was talking to the Small and Medium Enterprises Development Authority (Smeda), Chief Executive Officer, Shahid Rashid in a meeting held here on Monday.
Chariotee is on her first-ever trip to Pakistan along with Peter Courtney, Senior Country Manager, South Asia for UK Trade and Investment Section of the British High Commission.
Contrary to the Pakistan's negative perception in Europe, both business and cultural environments are encouraging for the British investors. "This is a wonderful country having a lot of opportunities for international businessmen and I shall apprise the UK businessmen about the business potential of Pakistan," she added.
Peter Courtney was also of the same opinion about the business prospects available in Pakistan. There is a vast scope of joint ventures between UK and Pakistan in various fields of industrial and commercial sectors, he said. He stressed the need of identifying potential sectors for investment to enhance business cooperation between the two countries. Earlier, Smeda Chief briefed the UK delegation about his organisation's role for the development of SME sector in Pakistan.
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