United Bank Limited (UBL) and EFU Life have entered into a Strategic Alliance for bancassurance. Under this arrangement, UBL will distribute EFU Life's savings, retirement and protection products to its rapidly expanding customer base.
Speaking on the occasion of the signing ceremony, the President and CEO of UBL, Atif Bokhari stated that UBL has taken the lead among large local banks in terms of transforming the banking business model in the country.
He said "last year, we launched our transformation program that is based on a two-pronged strategy, ie re-engineering work processes and complementing it with the most modern banking technology platform, to deliver unmatched servicee quality across our network. The UBL-EFU Life initiative is clearly a major step in that direction."-PR
Comments
Comments are closed.