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Consumers Choice Award is a unique opportunity to honour businesses and industries of our country who through their dedication, have been selected by Pakistani Consumers. Awardees are selected for their out standing achievements and standards of excellence.
I am sure that this step will go a long way in further developing and promoting consumer's culture in Pakistan. This will help quality conscious consumers to know quality products with affordable prices. It is also heartening to note that Consumers Association of Pakistan is working hard to spread awareness about rights of consumers and give protection to them. I congratulate all awardees who care for consumers and want to see more in forthcoming years.

Copyright Business Recorder, 2009

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