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The Chief Executive Officer and Director of International Student Exchange Card, Naumeena Suhail, has said that ISEC is an internationally recognised identification and discount card is available to students of any age, faculty members, and youth. She was addressing the launching ceremony of ISEC Card which has over 20 million consumers world-wide, with acceptability in over 80 countries across the globe.
She said that ISEC Card was established with the objective of facilitating the much-neglected student community of this country. She said that ISE Cardholders can avail a variety of discounts ranging from 5 percent to 50 percent accommodation, restaurants and other exciting attractions all over the world.
Additional benefits, such as medical coverage, airline bankruptcy protection, 24-hour global hotline, special airfares for students and roadside assistance are offered through ISE Global Card which provides further reassurance to customers that their safety and comfort is being well taken care of.
She said that the company would play a role in nurturing of Pakistani students academically as well as professionally. Plans to provide a social platform where the student body can interact, network and share experiences are well under way. Sumair Shakir, Marketing and Sales, Manager, ISE Card Pakistan (Pvt) Ltd, said that the card is the perfect companion for any student travelling from Pakistan.
All feature are focused on providing the student "peace of mind" so they can focus on the core objective which is their education. "With similar intent, we are vigorously working on developing our ISE State Card, which will enable students to spend less for more. We want to economise their lifestyle so they too aren't pressed with financial matters but focus on their education. It is worth mentioning that the Business community in Pakistan has a great sense of social responsibility and are actively engaging with us in developing the ISE State Card".

Copyright Business Recorder, 2010

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