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Mobilink will conclude its awareness drive on Friday (today) to support the National Polio Campaign (NPC) and the Polio Control Cell. As an integral member and advocate in the fight against polio, Mobilink has conducted 3 rounds of awareness in the past reaching out to millions of Pakistanis.
Earlier this year Mobilink also set up a short code, 7654, to facilitate the Polio Control Cell in meeting their goals. The Polio Control Cell, a special initiative by the Polio Eradication Fraternity, aims at reaching out to those children who have missed their vaccination in the NPC. Activated immediately after the recently conducted national round, the Cell will also conclude on July 16.
Mobilink customers can SMS Polio to the short code, 7654 which prompts the Cell to send polio teams to vaccinate the missed children. More than 13,000 parents have already contacted the PCC through the short code. Omar Manzur, Director Corporate Social Responsibility and PR, Mobilink said, "We have pledged our support to eradicate polio from the country and are pleased to see that the anti-polio fraternity is growing. We would like other companies to come forward and support the initiative and help achieve the goal of a polio free Pakistan." Besides being the final frontier in the quest for a polio free world, the anti-polio drive also emphasises the critical role of child-health in the development of a healthy society.-PR

Copyright Business Recorder, 2010

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