President, Asif Ali Zardari on Tuesday visited Brandix Lanka - the largest exporter of apparel in Sri Lanka engaged in developing, manufacturing and marketing end-to-end apparel solutions for the global fashion superbrands.
Zardari evinced keen interest in the processes involved in research and development, design, manufacture and marketing of the apparel world-wide. He said Pakistani textile industry could benefit from the experiences of the company and improve their reach in the international market.
Foreign Minister Shah Mahmood Qureshi, Defence Minister Chaudhry Ahmed Mukhtar, Chairman Board of Investment (BoI) Saleem Mandviwala and other members of his entourage accompanied the President during the visit. Brandix Lanka specialises in casuals and active wear, woven and knitted fabrics and a host of apparel industry accessories.
It produces its own fabric, threads, buttons and is involved in advanced research and development, design, fabric printing, washing, dyeing, wet processing, finishing, and quality control services with fastest turnaround times. The company was founded in year 2002 and pioneered the concept of holistic apparel solutions from a unique, customer-centric structure.
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